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Are Traffic Exchanges Helpful Tools Or A Complete Waste Of Energy.

Do traffic exchanges really bring results? So many of us want to know the answer to that question. There are always loads of people surfing on them, but do those people ever pay any attention to your page?

Ok first I want to say, No most of the poeple surfing on a traffic exchange are not there searching for anything. In fact almost every person on a traffic exchange is there for the same reason. And, that reason is to promote their product, service, or opportunity. One of the first things I was told when I was introduced to the world of the Traffic Exchange is “Don’t pay attention to the other peoples ads.” And most people on traffic exchanges are doing their best to follow this advice. This can be a little discouraging to most of us. But wait

Ok, so what is the point of using a Traffic Exchange in that case? Well first you have to look at why I was given that advice. The person that told me that, didn’t want me to jump to another opportunity. And of course this points out the fact that they considered it a possibility, which means that it had happened in the past.

So, yes Traffic Exchanges can work for you. The next question is, “How do I make them work?” There are a few things to consider when trying to optimise your traffic exchange experience. First you have to get a splash page that has a good potential to grab attention in 20 to 40 seconds. For this, you could ask a friend to look at it, and give you their oppinion. Unfortunately, this may be viewed as a sales tactic, so if you do use this technique be sure to emphasize to them that you just want their oppinion on the quality and “attention getting” potential of the site.

The key to getting a traffic exchange to work for you is to get attention to your page. One thing that brings more attention to your page is audio. But you have to be careful, as some TE’s (traffic exchanges) do not allow audio or video.

An additional thing to consider is the traffic exchange itself. There are a few different styles of traffic exchanges. Most ask you to match a picture to one of a small group. Once you make the correct selection you will be automatically sent to the next site. This is the most common version, and it usually has a theme. For example one may have different fruit or space ships etc. While these may be slightly amusing, they hardly help to direct your attention to what you are doing.

One of the more popular ones uses strings of letters that the surfer has to read and then match. Or even the occasional simple additon or subtraction problem that the surfer has to solve. This helps by actually making the surfer think.

Another version that seems to be gaining in popularity is one that makes the surfer write a short add with a short header that links to their page as part of the set-up. This is helpful for a few reasons. One is this gives each surfer another chance to grab attention. As this version requires the surfer to choose from several of these ads. So, once the surfer clicks on your ad, they have already chosen yours over the others on the page. This version, too has some obvious advantages.

You also want to make sure that the site you are sending the surfers to, or the sign up pages are informative. You don’t want people to sign up, just to find out that they don’t want to do what they signed up for. This won’t help anyone

The last thing you have to consider is how much time you are willing to devote to this. Remember that the more time you invest in surfing an exchange, the better your results will be.

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August 27th, 2010 Posted by affcoach | Making Money Online | no comments

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